Here we are in week two of the fabulous Sustainable Pop Up in Chelsea's Kings Road. The organisers have reported a very successful first week, welcoming lots of customers and making lots of sales as well as spreading the word about sustainability.
Look at what we spotted in the window today! Lotty B's amazing Sand Dollar print silk crêpe-de-chine flared dress. The silk is so soft and light that it is absolutely perfect for this hot summer heat.
We have sent up additional stock as requested by the Curator of The Sustainable Pop Up, Isabella Broaden. She featured our fabulous Fan Palm linen mens shirts and Flamboyant Seed swimming trunks in her "Pick of the Pop Up" - we are very happy about that! You will also find some Gecko, Guava and Logo Stripe pieces in store and online.
Isabella, Will and the team at the Sustainable Pop Up created this store from bare boards in such a short time and it is very much worth a visit. It looks sumptuous and even includes a quiet corner with seating! Every day they reimagine the store and keep it completely fresh looking for every 1 of the 14 days they are open. So worth revisiting too!
Their mission is to bring inspiring brands together to evoke conversations around sustainability. We are very pleased to be part of their journey.
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On Monday, September 21st, we were delighted to deliver some of our collection to the wonderful team at Sustainable Store London.
This year the Early Early Christmas Fair organisers took the early and brave decision to hold a "virtual" fair from September 21st until October 1st.
Please use the code EECVF when you check out and we will donate 10% of the order value to ABF The Soldiers' Charity.